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Heuer's
continuing presence within the watchmaking world secured his place in
history. This mastery is reflected in the impressive number of patents
making TAG Heuer one of the key references in Swiss Made watch-making
know-how. For 142 years, the company has confirmed its initial
vocation: producing watches that constantly push back the frontiers of
precision, reliability and aesthetics. That is why the TAG Heuer
philosophy is symbolized by the slogan 'Swiss Avant-Garde since 1860'.
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